Program

MW2014 features speakers from around the world, presenting their latest work and research findings. Proposals were peer-reviewed by an International Program Committee in a very competitive process.

Tuesday, April 01, 2014
7:30am - 7:00pm
Museums and the Web Deep Dive:
Assessing Tools and Best Practices
for Email Preservation and Access in Art Museums

A special session hosted April 1st as part of Museums and the Web 2014.
Session Chairs: Susan Chun and  Dale Kronkright
About | Program | Register | Sponsor

7:30am - 8:30am Continental Breakfast in the Foyer
- Rich Cherry, The Broad, USA

8:30am - 9:00am Opening remarks and introductions in the Baltimore Ballroom
- Dale Kronkright, The Georgia O'Keeffe Museum, USA, Susan Chun, Museum of Contemporary Art, Chicago, USA

9:00am - 9:45am Keynote: Chris Prom in the Baltimore Ballroom
- Rich Cherry, The Broad, USA

9:45am - 10:00am Defining the Problem: Overview of the email archiving challenge for art museums in the Baltimore Ballroom
- Rich Cherry, The Broad, USA

10:00am - 10:30am Use Case Lightning Talk in the Baltimore Ballroom
- Dale Kronkright, The Georgia O'Keeffe Museum, USA, Rob Lancefield, Davison Art Center, Wesleyan University, USA, Douglas Hegley, Minneapolis Institute of Art, USA, Francine Snyder, Guggenheim Museum, USA, Susan Hernandez, The Cleveland Museum of Art, USA, Lynda Schmitz Fuhrig, Smithsonian Institution Archives, USA

10:30am - 10:45am Morning Coffee and Tea Break in the Foyer
- Rich Cherry, The Broad, USA

11:00am - 11:30am Stanford University Libraries: ePADD Project in the Baltimore Ballroom
- Peter Chan, Stanford University, USA, Glynn Edwards, Stanford University, USA

11:30am - 12:30pm Technology Infrastructure in the Baltimore Ballroom
- Rich Cherry, The Broad, USA

12:30pm - 1:30am Lunch in Maryland C
- Rich Cherry, The Broad, USA

1:30pm - 2:30pm Panel on workflow and institutional policy, legal, privacy and access issues in the Baltimore Ballroom
- Francine Snyder, Guggenheim Museum, USA, Jason R. Baron, Drinker Biddle & Reath, LLP, USA, Rob Lancefield, Davison Art Center, Wesleyan University, USA, Neal Fishman, IBM, USA

2:30 - 2:45 Personal Archives: A Potentially Rich Source of E-Mail Content
- Donald T. Hawkins, Information Today, Inc. and The Charleston Information Group, LLC, USA

2:45pm - 3:00pm The Barracuda Message Archiver
- Steve Gehris, Barracuda Networks, USA

3:00 - 3:30 Why aren't there more vendors here?
- Rich Cherry, The Broad, USA

3:30pm - 3:45pm Afternoon Coffee and Tea Break Foyer
- Rich Cherry, The Broad, USA

3:45pm - 4:00pm Define working groups and establish breakout sessions in the Baltimore Ballroom
- Susan Chun, Museum of Contemporary Art, Chicago, USA

4:00pm - 5:00pm Working Groups Breakout Sessions in the Baltimore Ballroom
- Susan Chun, Museum of Contemporary Art, Chicago, USA

5:00pm - 5:45pm Reports from the Groups in the Baltimore Ballroom
- Rich Cherry, The Broad, USA

5:45pm - 6:00pm Baltimore Ballroom Next Steps and Closing Summary
- Dale Kronkright, The Georgia O'Keeffe Museum, USA, Susan Chun, Museum of Contemporary Art, Chicago, USA

6:00pm - 7:00pm Email Archiving Reception in the Foyer
- Rich Cherry, The Broad, USA

7:30am - 10:00am
Foyer
Registration Opens for Tours and Email Archiving Deep Dive

Registration for the Pre-Conference Tours and Deep Dive – Email Archiving session are open.  We do not accept the registration for the exhibitor, conference, and pre-conference workshop on April 1st.  Pre-Conference Workshop registration begins at 8am, on Wednesday April 2.

9:00am - 6:00pm
Tour 1: The Digerati are coming!

Invade Baltimore’s museums in the nicest possible way by leveraging your social media networks to boost their visibility online while sharing what you learn about both the museums and how social media can be used in group events.Inspired and led by the Italian social media mavens, #InvasioniDigitali, this tour starts out with a “digital invasion” training session on how to work together as a social media flashmob to engage online audiences with museums and their collections. It then takes you behind the scenes of museums around Baltimore to hear directly from museum staff about how they are using digital and analog tools to achieve their missions.

9.15 – 9.45: Mini workshop: “How to invade” by Marianna Marcucci from Invasioni Digitali

The “how to” session will provide attendees with a basic kit on how to invade an institution or a cultural site. The mini-workshop will give you tips on how to lead the crowd of invaders armed with smartphone and tablets, and generate new forms of participation while spreading “digital awareness” inside and outside your institution.

This tour will include a wide range of local museums and historic sites:

10.00 – 11.00 The Historic Ships of Baltimore: USS Constellation tour

Historic Ships in Baltimore represent one of the most impressive collections of military vessels in the world. The tour will provide an overview of the USS Constellation’s history and a comprehensive walk-through fore-and-aft, spar-deck-to-hold. Hands-on activities will punctuate the tour and bring into focus some of the tasks associated with service aboard a mid-19th century, all-sail, man-of-war.

11.30 – 12.30 National Great Blacks in Wax Museum 

The National Great Blacks In Wax Museum is a private non-profit cultural and educational institution, founded in 1983 by Drs. Elmer and Joanne Martin. Featuring over 150 wax figures, the exhibits detail experiences from ancient African royalty and colonial American enslavement, to the Civil Rights Era and the present.

13.00 – 14.30: The Walters Art Museum 

The visit will focus on the recent hackathon the museum hosted, Art Bytes. During this event, the Museum made available the new API and invited the creative community to build programs and applications inspired by art or to add to the museum experience. Some of the projects will be presented and there will be the possibility to test them while visiting some of the galleries.

15.00 – 16.00 The Baltimore Museum of Industry

The museum’s building was originally a 19th-century oyster and vegetable cannery. The tour will include the cannery, blacksmith and machine shop, garment loft, and print shop galleries. There will be demonstrations of the machines and equipment used in each of these industries.

16.30 – 18.00 The American Visionary Art Museum

The visit will be focused on the exhibition “Human, Soul & Machine: The Coming Singularity”, which examines the impact technology has on us as a society, as well as on the outdoor spaces of the museum.

Bus transportation and lunch are provided. If you are a museum employee, please bring your ID with you.

More information on the Digital Invasions project:

‘Digital Invasions’ are mobs of people who support Italy’s museums and cultural heritage by ‘invading’ them and then documenting the experience on blogs and social media.
Each ‘invasion’ is meant to create new forms of conversation about arts and culture, and to transform Italy’s heritage into something that is ‘open, welcoming and innovative.’

The Digital Invasion’ project is all about co-creating and nurture cultural value through proactive participation of visitors into the museums’ communication life-cycle. It is characterized by a fully bottom-up approach, where people organize independently single events all around the country during a given time frame; the very first edition was held on april 20 – 28, 2013 and the second edition will take place from April 24th to May 4th.

Save the date of the next digital invasions

Save the date of the next digital invasions

Social and digital communication are key to the ‘invasions’: ‘invaders’ are bloggers, archaeologists, photographers, Instagramers, historians, communication experts, but also amateurs with the most varied backgrounds.

You can explore pictures and impressions from the last invastions throughout Italy here
The “Invasioni Digitali” Manifesto might help to further understand the motivation that lies behind this format:

We believe that the application of the new forms of communication and shared multimedia to the cultural heritage is a fundamental opportunity to boost the transformation of the cultural institutions into open platforms for the circulation, exchange and production of value, capable of ensuring an active communication with the public,

asilo abbandonato a piazza DanisinniWe believe in the new forms of conversation and circulation of the artistic heritage, no more authoritarian and conservative but open, free, friendly and innovative.

We believe in a new relationship between museums and visitors based on participation, creation and promotion of culture.

We believe that the platforms connecting visitors, experts, scholars and enthusiasts, allow users to cooperate by offering museums their UGC personal content (User Generated Content) that may encourage co-creative cultural values.

museo tessuto pratoWe believe in new experiences of visiting cultural sites, no longer passive but active, where knowledge is not only transmitted but also built, where the visitor is involved and able to produce himself forms of art.

We believe that internet and social media are a great opportunity for cultural communication, a way to involve new players, shoot down all kinds of barriers and further facilitate the creation, sharing, dissemination and use of our artistic heritage.

We believe that internet is able to trigger new ways of management, conservation, protection, communication and exploitation of our resources.

Digital Invasions is a project by Marianna Marcucci and Fabrizio Todisco

9:00am - 6:00pm
Tour 2: The Underground Art Tour

Discover why Baltimore has been called the “Silicon Valley of the Arts.” Learn from how local artists use digital tools to push the boundaries of their practice, suggesting new ways for museums to innovate too. Let the rich creativity of this diverse community seep in to your museum practice so you can take it home!

There is no fee for this tour, but we ask you to sign up by filling in this form.

The group will gather at 9.30 in front of the Renaissance Baltimore Harborplace Hotel located at 202 East Pratt Street, Baltimore, Maryland 21202 USA. Attendees can feel free to drop by from the beginning of the tour or join the group directly at a particular location. You can ask and receive live information on where the rest of the group is located through Twitter, by using the hashtag #aroundundergroundMW.

Scott Burkholder, Baltimore Museum of Art, will guide you through the following locations:

10.00 – 11.30 Bromo Tower District 

The Bromo Arts District, which received state designation as an arts & entertainment district in July 2012, is home to a diverse range of cultural organizations, visual & performing artists, businesses, dining options and residents.

12.00 – 14.00 Station North District 

Located in the heart of Baltimore, Station North was the first area in Baltimore to receive the State designation as an Arts & Entertainment District in 2002. Station North employs an arts-based revitalization and placemaking strategy by managing quality public art projects, providing thought-provoking programming, and forging strong supportive relationships with local artists, designers, residents, businesses, and institutions to guide development in the Station North Arts & Entertainment District.

14.30 – 15.45 Coffee break and tour of Fell’s Point including the Billie Holiday community art project

16.00 – 18.00 Tour of Harbor East including a visit to Adam Cook‘s studio to explore his work with mobile and AR

Adam Scott Cook’s work focuses on the conversation between art and architecture. With the ever-changing landscape of current technology, Cook has incorporated Augmented Reality into his sculpture which allows Cook to immerse the audience into an interactive digital experience. Having concepts that are both distinctive and explorative Adam Scott Cook strives to be an auteur in all aspects of art, architecture, and their construction.

Since many of the locations can be easily reached on foot, participants are advised to wear walking shoes.

Lunch, transportation and entrance fees are at participants’ own expenses.



Wednesday, April 02, 2014
8:00am - 5:45pm
Foyer
Conference Registration
8:00am - 9:00am
Foyer
Continental Breakfast

A light breakfast consisting of coffee and tea, pastries, fruit and juice.

9:00am - 12:00pm
Watertable A

An Introduction to Linked Open Data for Museums
- David Henry, Missouri History Museum, USA, Jarred Moore, Missouri History Museum, USA

9:00am - 12:00pm
Watertable B

Introduction to Drupal 8 Site Building
- Ken Rickard, Palantir.net, USA, Larry Garfield, Palantir.net, USA

9:00am - 12:00pm
Watertable C

Maximizing Ad Grants, Google's in-kind advertising program for nonprofits
- Maren Dougherty, Autry Museum of the American West, USA

9:00am - 12:00pm
Maryland D

Producing a great web video - from a filmmaker's point of view
- Alexa Schulz, LACMA, USA, Gene McHugh, Whitney Museum of American Art, USA

9:00am - 12:00pm
Baltimore Ballroom B

Project management for mobile
- Loic Tallon, Metropolitan Museum of Art, USA, Amy Heibel, Los Angeles County Museum of Art, USA

9:00am - 12:00pm
Homeland

Rules of Play: Design Elements of Addictive Online Learning Games
- David Schaller, eduweb, USA

9:00am - 12:00pm
Baltimore Ballroom A

Seb Chan & Brian Alpert's Web Metrics and Google Analytics for museums, part 1
- Sebastian Chan, Australian Centre for the Moving Image, Australia, Brian Alpert, Smithsonian Institution, USA

9:00am - 12:00pm
Maryland F

Web re-design – a practical hands-on toolkit
- Christopher Jaja, Canada Science and Technology Museums Corporation, Canada, Brian Dawson, Canada Science and Technology Museum Corporation, Canada

9:00am - 12:00pm
Guilford

What's the first rule of Computer Club - talk about Computer Club!
- Carolyn Royston, Isabella Stewart Gardner Museum, USA, Simon Delafond, Imperial War Museums, UK

10:30am - 10:45am
Foyer
Morning Coffee & Tea Break
12:00pm - 1:30pm
Maryland C
Workshop Lunch

Workshop attendees will receive a box lunch at Maryland Ballroom C.  You can enjoy the lunch with your colleagues or take the lunch to the Harbor or your room.

1:30pm - 4:30pm
Guilford

Achieving Inclusive Environments Through Accessibility and Universal Design
- Sina Bahram, Prime Access Consulting, Inc., USA

1:30pm - 4:30pm
Maryland F

Creating mobile apps for museums, the easy way
- Slavko Milekic, University of the Arts, USA

1:30pm - 4:30pm
Watertable A

I-Sho-U: An Innovative Method for Museum Visitor Evaluation
- Sarah Kenderdine, University of New South Wales, Australia/Hong Kong, Anita Kocsis, Swinburne University of Technology, Australia

1:30pm - 4:30pm
Watertable B

Introduction to Drupal 8 Module Development
- Ken Rickard, Palantir.net, USA, Larry Garfield, Palantir.net, USA

1:30pm - 4:30pm
Watertable C

Quick and dirty Google Analytics tricks for testing website features
- Andrew Lewis, Victoria and Albert Museum, UK

1:30pm - 4:30pm
Baltimore Ballroom A

Seb Chan & Brian Alpert's Web Metrics and Google Analytics for museums, part 2
- Sebastian Chan, Australian Centre for the Moving Image, Australia, Brian Alpert, Smithsonian Institution, USA

1:30pm - 4:30pm
Maryland D

Sustainability Strategies for Digital Resources
- Nancy Maron, BlueSky to BluePrint, USA, Sarah Pickle, Ithaka S+R, USA

1:30pm - 4:30pm
Homeland

Taking WordPress beyond the blog
- Titus Bicknell, RLJ Entertainment, USA

1:30pm - 4:30pm
Baltimore Ballroom B

Tools for designing visitor-centered mobile experiences
- Laura Mann, Frankly, Green + Webb USA, USA, Lindsey Green, Frankly, Green + Webb, UK

2:30pm - 4:30pm
MWX Pre-Conference Round-table (‘The Baltimore Principles’ Forum)

MWX: Pre-Conference Academic Round-table (Hosted in conjunction with Curatorial Practice at the Maryland Institute College of Art (MICA))

A “round-table” session at the Maryland Institute College of Art (MICA) involving academics contributing to the conference’s main professional forum, The Baltimore Principles: Towards a common vision for digital heritage education and professional development. The session serves as a preview of the themes and agendas of the forum activity while also presenting the opportunity to discuss the establishment of an academic interest group for Museums and the Web. (Please note: Participation in this education-focused dialogue is open to other interested parties, however spaces are limited. If interested, please contact Dr Vince Dziekan).

This special round-table will be held at Maryland Institute College of Art (MICA).  It is about 8 mins taxi ride from the Conference Hotel.  Museums and the Web does not provide the transportation for this event.

3:00pm - 3:15pm
Foyer
Afternoon Coffee & Tea Break
5:15pm - 5:45pm
Maryland C
First Timer Orientation

Is this your first Museums and the Web? Meet other newbies and join up with veterans who share your particular interests and have volunteered to help you find the people you’ll want to know.

Nancy and Rich will show you some pointers about how to make this meeting work and what to look out for. And we’ll have some fun – and then head off to the Welcome Reception …

6:30pm - 8:30pm
Welcome Reception - The Baltimore Museum of Art

100th-BMAT-blue pink-CS4The Baltimore Museum of Art reception provides a great opportunity to see great art, reconnect with old friends and make some new contacts while enjoying hors d’oeuvres and a selection of wines and beers. The Baltimore Museum of Art (BMA) is home to an internationally renowned collection of 19th-century, modern, and contemporary art. Founded in 1914 with a single painting, the BMA today has 90,000 works of art—including the largest holding of works by Henri Matisse in the world. The Museum is currently undergoing an unprecedented $28 million renovation to provide visitors with a more welcoming environment and more imaginative and inspiring encounters with art. The BMA is remaining open throughout the multi-year project so that visitors can enjoy its outstanding selection of European and American painting and sculpture from the 17th through 20th centuries and the newly reinstalled Contemporary Wing with 14 galleries showcasing the art of our time. Two beautifully landscaped gardens display an array of 20th-century sculpture that is an oasis in the city. Enjoy mobile tours of the collections and the sculpture garden.

The event will also feature a unique mobile experience by Baltimore-based artist Dan Deacon, who is known internationally for his large-scale participatory music performances. At the conference reception, Dan Deacon will present a site specific performance with the audience as the performers. Please download the Dan Deacon app prior to the performance as it will be used to turn all of the participants’  phones into a synchronized spatial light and sound environment. The app is available from iTunes and Google play.

The Museum is located at 10 Art Museum Dr, Baltimore, Maryland 21218 and a short three mile bus ride north of the Conference Hotel. Buses will be provided. Multiple buses will be provided between 6:00pm – 8:30pm from Hotel Lobby. Bus will run between the BMA and Conference Hotel.



Thursday, April 03, 2014
8:00am - 5:00pm
Foyer
Conference Registration
8:00am - 9:00am
Foyer
Continental Breakfast

A light breakfast consisting of coffee and tea, pastries, fruit and juice.

9:00am - 10:00am
Maryland Ballroom

CART | Video

Opening Keynote - Eric Brockmeyer • Disney Research

 

Eric Brockmeyer is a designer specializing in digital fabrication, tangible interaction, parametric design, and making things.

Currently, Eric works as a Lab Associate at Disney Research Pittsburgh where he helps develop various interactive projects. He teaches Digital Media in the School of Architecture at CMU. He also runs his own design company, 7Bit Design, where he does select client work and explores personal projects.

He studied Physics and Art at Colby College before working for an Orthopedic device manufacturer in Indiana. After which he attended Ball State University’s Master of Architecture program where he worked as a fellow at the Institute for Digital Fabrication. As a Masters of Tangible Interaction Design Student at Carnegie Mellon University he focused on interactive fabrication, interactive projections, and organic materials integrated with lighting and touch sensing technologies.

 

Chair: Rich Cherry

CART transcript

10:00am - 10:30am
Foyer
Thursday Morning Coffee & Tea
10:30am - 12:00pm
Baltimore A

CART | Video

Is it working? Analytics and evaluation for digital tools and projects

Reports from evaluations and in-depth studies of major projects and digital platforms from leaders in the field.

Chair: Jane Finnis

Gallery One, the First Year: Sustainability, Evaluation Process, and a New Smart Phone App
- Jane Alexander, The Cleveland Museum of Art, USA

Seeing the Forest and the Trees: How Engagement Analytics can Help Museums Connect to Audiences at Scale
- Robert Stein, Dallas Museum of Art, USA, Bruce Wyman, USD Design | MACH Consulting, USA

Listening to Visitors: Research Findings on Mobile Content
- Alyson Webb, Frankly, Green + Webb ltd, UK, Laura Mann, Frankly, Green + Webb USA, USA

CART transcript

10:30am - 12:00pm
Baltimore B
It's alive! Dealing with digital collections

How can museums collect and preserve “living code”? What are the implications of digitizing dynamic human culture? And what are the technologies and interfaces that will make this growing body of data accessible to audiences in the museum and online? This session examines both the ethics and the practical demands of digital collections.

Chair: Ryan Donahue

Collecting the present / digital code and collections
- Sebastian Chan, Australian Centre for the Moving Image, Australia, Aaron Cope, Mapzen, USA

Valuing Our Scans: Assessing the Value and Impact of Digitizing Ethnographic Collections for Access
- Ricardo Punzalan, University of Maryland College of Information Studies, USA, Brian Butler, University of Maryland, iSchool, USA

mARChive: sculpting Museum Victoria’s collections
- Sarah Kenderdine, University of New South Wales, Australia/Hong Kong, Timothy Hart, Museum Victoria, Australia

10:30am - 12:00pm
Homeland
MWX: The New Interactives

From retail to social media to student investigations, this session looks at new ways visitors and museums are creating engaging and interactive experiences in the galleries and online. Part of the MWX (Museums and the Web Exhibition) series of sessions and events.

Chair: Vince Dziekan

Interactive Development as Pedagogical Process: Digital Media Design in the Classroom as a Method for Recontextualizing the Study of Material Culture
- Kimon Keramidas, Bard Graduate Center, USA

On a new threshold: experiments in gaming, retail and performance design to shape museum entrances
- Ross Parry, University of Leicester, UK, Alex Moseley, University of Leicester, UK, Erik Kristiansen, Roskilde University, Denmark

Posing with Art: Researching and Designing for Performative Acts of Interpretation
- Palmyre Pierroux, University of Oslo, Department of Education, Norway, Anne Qvale, Nasjonalmuseet for kunst, arkitektur og design, Norway, Rolf Steier, University of Oslo, Norway, Birgitte Sauge, National Museum of Art, Architecture and Design, Norway

10:30am - 12:00pm
Watertable Ballroom (ABC)
We have you surrounded! Immersive and pervasive experiences in museums

From period rooms to augmented reality, museums have always sought to immerse visitors in a moment, an experience, or an idea. These reports from the field point to best practices in transporting the visitor to the heart of the museum’s message by sharing what works – and what didn’t work – in a broad range of exhibition environments.

Chair: Ed Rodley

Augmented Reality for Interpretive and Experiential Learning
- Karen Elinich, The Franklin Institute Science Museum, USA

Touch Van Gogh and be touched. How new media are transforming the way we present complex research
- Marthe de Vet, Van Gogh Museum, The Netherlands, Jolein van Kregten, Van Gogh Museum, The Netherlands

The Immersive Period Room: Historic and Contemporary Approaches to Interactive Storytelling
- Sarah Bailey Hogarty, San Francisco Museum of Modern Art, USA, Brinker Ferguson, CyArk, USA

12:00pm - 1:30pm
Lunch on your own
1:30pm - 3:00pm
Baltimore Ballroom A

CART | Video

Connecting the Clouds: Strategies and tools for managing museum data

As museum datasets grow, we need more sophisticated approaches to their management and workflows that keep the content circulating among projects and partners. This session offers systems and solutions for keeping museum data connected in the Cloud.

Chair: Rob Lancefield

Art in the Clouds: Creating a Cloud-based Archival Repository for Museum Assets
- Jane Alexander, The Cleveland Museum of Art, USA, Niki Krause, Cleveland Museum of Art, USA

Solving the Silo Problem with XML Document Databases
- Ryan Donahue, Baltimore Museum of Art, USA

Karma: A System for Easily Publishing Museum Data to the Linked Data Cloud
- Pedro Szekely, University of Southern California, USA, Craig Knoblock, University of Southern California, USA, Jing Wan, Beijing University of Chemical Technology, China

CART transcript

1:30pm - 3:00pm
Watertable Ballroom (ABC)
Distributed Data: Forging collaboration through digital tools

Tools and technologies that get museums collaborating with their audiences and each other to solve problems too big for individual institutions to tackle on their own.

Chair: Dafydd James

MOCCA: Modeling Crowdsourcing for Cultural Heritage
- Julia Noordegraaf, University of Amsterdam, The Netherlands, Angela Bartholomew, University of Amsterdam, The Netherlands, Alexandra Eveleigh, University College London, UK

Combat against Illicit Traffic
- Floris Guntenaar, CulturalHeritage.cc Foundation, the Netherlands

Bridging Communities of Practice: Emerging Technologies for Content-Centered Linking
- Douglas W. Oard, University of Maryland, USA, Amalia Levi, University of Maryland, USA, Ricardo Punzalan, University of Maryland College of Information Studies, USA, Rob Warren, Big Data Institute, Canada

1:30pm - 3:00pm
Baltimore B
Engagement in the Galleries

From analog to AR and APIs, these thoughtful projects trialed multiple ways of engaging audiences of all ages in the galleries. They share their learnings here and invite colleagues to build new participatory experiences on their findings.

Chair: Marthe de Vet

Lessons Learned in Creating Participatory Experiences for Art Museum Audiences
- Silvia Filippini Fantoni, Indianapolis Museum of Art, USA, Kyle Jaebker, Indianapolis Museum of Art, USA, Tiffany Leason, Indianapolis Museum of Art, USA

An API for a space – opening up The Great Map
- Lawrence Chiles, Independent, UK, Lucinda Blaser, National Maritime Museum, UK

Athens Augmented: Design and evaluation of mobile learning activities for the Parthenon sculptures
- Shelley Mannion, The British Museum, UK

1:30pm - 3:00pm
Maryland Ballroom
Lightning Talks 1: Picture perfect participation

7-minute presentations of problems, ideas and solutions in quick succession, followed by moderated discussion, questions and answers between the audience and presenters.

Chair: Daniel Davis

How Are Museums Handling Access to Their Images in a Digital Environment?
- Louisa Kwasigroch, Council on Library and Information Resources, USA

Drawing Inspiration from Gutai: Encouraging Collaboration Inside and Outside the Museum
- Maria Slusarev, Solomon R. Guggenheim Museum, USA

Tired of just looking at paintings?
- Jane Finnis, Culture24, UK

User expectations for museum digital collections
- Irene Lopatovska, Pratt Institute, USA

What's the use of crowdsourcing?
- Alexandra Eveleigh, University College London, UK

There Goes the Neighborhood: Conversations with Strangers and Other Participatory Experiments in Transmedia
- Jean Cheng, Exploratorium, USA

3:00pm - 3:30pm
Foyer
Thursday Afternoon Coffee & Tea
3:30pm - 5:30pm
Maryland Ballroom

CART | Video

MWX: Museum Professional Development Forum (Part 1)

The Baltimore Principles: Towards a common vision for digital heritage education and professional development

 

When it comes to technology we are all perpetual students. Particularly in the context of a continuously evolving technology environment, this forum will ask us collectively to reflect on how effectively our cultural and educational institutions are preparing the next generation of museum practitioners to meet the grand challenges of the digital age.

This composite and highly participatory forum will provide an opportunity to shape a collective agenda with the larger purpose of advancing teaching and learning, professional development and scholarship across the emerging fields of museum technology and digital cultural heritage. Invited speakers will kick off the conversation with identified sub-themes. In response, participants are invited to break out into “unconference-style” working groups to follow up on specific points of interest. Reports from these groups will then be reviewed in a dedicated Professional Forum on Friday.

By taking these first steps to engage with the entire MW community as part of an open and shared effort to curate a set of working principles (to be known as “The Baltimore Principles”), we seek to declare a common vision of where digital and museum technology education and professional training can – and should – be heading in order to shape the future of museums and cultural heritage institutions across the Library, Archives, and Museum (LAM) sector.

Chair: Vince Dziekan

Debating the curriculum: What should a programme in museum informatics and digital heritage look like today?
- Ross Parry, University of Leicester, UK

#musetech: Informal and lifelong learning
- Dana Allen-Greil, National Archives, USA

Preparing for Careers in Digital Curation: Results from New Educational Programs and Partnerships in the LAM Sector
- Peter Botticelli, Simmons College Graduate School of Library and Information Science, USA, Michele Cloonan, Simmons College, USA, Phyllis Hecht, Johns Hopkins University, USA

Museum studies in the digital era: challenges and opportunities
- Costis Dallas, Faculty of Information, University of Toronto, Canada, Phyllis Hecht, Johns Hopkins University, USA

Women, Technology and Leadership
- Emily Lytle-Painter, Independent, USA

CART transcript

6:00pm - 8:00pm
Exhibit Hall
Demonstration Group 1 in the Exhibitor Hall

Show Me: A new approach to curating and ‘Connecting Collections’ for children and teachers
- Jane Finnis, Culture24, UK

Museum Conservation and Automated Computational Photography Dome
- Brinker Ferguson, CyArk, USA, Jing Liu, UCSC, USA

Building worlds and learning astronomy on Facebook
- James Harold, Space Science Institute, USA

Creating a Networked EPD (E-ink Paper Document) System for Museum Labeling
- Miriam Langer, New Mexico Highlands University, USA, Stanley Cohen, New Mexico Highlands University, USA

To Instagram or Not Instagram? Using Instagram and Social Media to Build a Creative Community
- Jennifer Poleon, Columbus Museum of Art, USA

How a small history museum (library and archive!) made their own history and redesigned their website
- Greg Hansard, Virginia Historical Society, USA, Jennifer Nesossis, Virginia Historical Society, USA

Taking a Boat to the Past: The Grand Canal of China - The Wuxi Grand Canal 3D Digital Museum
- Erica Lee, Bright Ideas Design Co., Ltd., Taiwan, Fang-yin Lin, Bright Ideas Design Co., Ltd., Taiwan

Japanese Friendship Garden Zen of Multitouch: Building touch interactive exhibits with HTML5 technology
- Wesley Hsu, Balboa Park Online Collaborative, USA

Making the Local National / Making the National Local, Online: Creating Remembering Lincoln
- David McKenzie, Fords Theatre, USA

Before, During, After using technology to enhance the museum visit
- Alan Wecker, Haifa University, Israel, Tsvi Kuflik, The University of Haifa, Israel, Joel Lanir, University of Haifa, Israel

6:00pm - 8:00pm
Exhibit Hall
Exhibitors' Reception - Exhibitor Hall

A reception sponsored by the Exhibitors opens the Exhibit Hall at MW2014. New products, services, and designs are featured in a concentrated gathering of interactive multimedia museum vendors.

The Exhibit Hall is also open all day (8am – 5pm) on Friday, April 4 and from 8:00 am. to 12:00 pm on Saturday, April 5 for further interaction with the vendors. On those days, vendors will be grouped amongst five dozen Demonstrations by museums of their latest web developments.

Beer, Wine and hors d’oeuvres will be served.



Friday, April 04, 2014
8:00am - 9:30am
Exhibit Hall
Coffee and Tea
8:00am - 5:00pm
Foyer
Conference Registration
8:00am - 5:00pm
Exhibit Hall
Exhibitor Hall Open All Day

Vendors of software and services for museums, archives and libraries exhibit their products and discuss their work at Museums and the Web.

Featured Companies

9:00am - 10:00am
Homeland
How-to Session 1

Embracing non-linear storytelling in museums
- Juan Sanabria, GuideOne, USA, Jason Reinier, Earprint Productions, USA, Peter Samis, SFMOMA, USA

9:00am - 10:00am
Maryland Ballroom

CART | Video

MWX Professional Development Forum (Part 2)

The Baltimore Principles: Towards a common vision for digital heritage education and professional development (Part 2)

This interactive session will provide the opportunity for sub-groups from Thursday’s MWX Professional Forum to reconvene. Each group will present summary reports of observations collected from the previous day’s break-out discussions that will be compiled as a formative list of “Baltimore Principles”. Next steps towards developing a collective agenda to enhance teaching, training, learning and research across the field will be discussed.

Chair: Vince Dziekan

9:00am - 10:00am
Baltimore B
Professional Forum 1

Third Spaces: Are Apps becoming the virtual orientation between museums and their visitors?
- Sofie Andersen, Antenna International, USA, Allegra Burnette, Forrester Research, USA, Koven Smith, Blanton Museum of Art, USA, Tim Svenonius, SFMOMA, USA, Keeli Shaw, Local Projects, USA, Alice Walker, Antenna International, USA, Joe Baskerville, Cogapp, UK

9:00am - 10:30am
Baltimore A
Social Media Clinic

Bring your social media projects, problems and ideas to an expert panel and audience. Learn how to use social media to measure your museum’s intrinsic value to audiences, and hear how museums around the world are waking up to new audiences and conversations thanks to a crack team of social media operatives out of Italy called #svegliamuseo. Above all, share this session!

To bring your social media project or problem to the Clinic, please leave a comment on this page.

Chaired by Neal Stimler (Metropolitan Museum of Art), panelists include Sarah Bailey Hogarty (Fine Arts Museums of San Francisco), Matt Heenan (Eriksen Translations), and Dana Allen-Greil (National Gallery of Art, Washington DC).

Chair: Neal Stimler

Introducing the Epiphany Project: discovering the intrinsic value of museums by analysing social media
- David Gerrard, Loughborough University, UK, Thomas Jackson, Loughborough University, UK, Ann O'Brien, Loughborough University, UK

#svegliamuseo: a project to "wake up" museums online
- Francesca De Gottardo, #svegliamuseo, Italia

10:00am - 11:00am
Exhibit Hall
Friday Morning Coffee & Tea
10:00am - 11:00am
Baltimore Ballroom B
How-to Session 2

Beyond the Screen: Creating interactives that are location, time, preference, & skill responsive
- Brad Baer, Bluecadet, USA, Emily Fry, Peabody Essex Museum, USA, Daniel Davis, Smithsonian, National Museum of the American Indian, USA

10:00am - 12:00pm
Maryland Ballroom

CART | Video

Mobile Bake-off

So many mobile app providers, so many different ways to create your museum’s mobile tour – which one to choose?

In the MW2014 “Mobile Bake-off,” museum professionals get a chance to experience and evaluate a number of mobile apps, all created with the same body of Baltimore tour content in the same amount of time, but by a different app authoring platform and provider with a unique creative vision and technical solution. In this special “Mobile Tasting” session, each demo app and the Content Management System and Platform that produced it will be presented by its creators, and discussed by a panel of mobile experts with questions and contributions from the audience.

This Mobile Showcase museum professionals get an opportunity to understand the strengths and affordances of a range of mobile tour authoring platforms available to them, and mobile providers get to hear directly from museums what kinds of experiences and content they want to offer their mobile users.

Click on each mobile provider below to get links to their demo app(s) for the Bake-off!

Chair: Sandy Goldberg

TAP into Baltimore
- Matt Gipson, Indianapolis Museum of Art, USA

Curator CMS's mobile tour app from plein air interactive
- Rob Landry, Plein Air Interactive, USA

Guidekick: The Future of Mobile Interpretation
- Garrett Lauringson, Guidekick, Inc., USA

IZI.travel: a new way of creating mobile audio guides
- Alex Palin, izi.TRAVEL, The Netherlands

A revolutionary mobile gaming platform for museums
- Alexis Lacapelle, Interactive 4D, France, Alexis Lacapelle, Interactive 4D, France

MCES++ - Museum Content Entering System
- Alan Wecker, Haifa University, Israel, Tsvi Kuflik, The University of Haifa, Israel

GuideOne Bake-Off
- Juan Sanabria, GuideOne, USA, Mateo Zlatar, GuideOne Mobile, USA

smArtapps mobile Bake-off app
- Frederic Durand, smArtapps, France

CART transcript

10:00am - 11:00am
Homeland
Professional Forum 2

MOOCs and Museums: Not Such Strange Bedfellows
- Lisa Mazzola, The Museum of Modern Art, USA, Robert Steiner, American Museum of Natural History, USA, Jean Cheng, Exploratorium, USA

10:30am - 12:00pm
Baltimore A
Web Crit

Designers explain their intentions and the panel reviews the site assessing how well those intentions have been realized and suggesting strategies that might have improved it. Fun, educational and it makes us squirm a bit. This year’s panelists include Bruce Wyman, Dana Mitroff Silvers and Paul Stork.

Modeled on the art school critique, Web sites are volunteered in advance by MW attendees who are present to pose the problems they faced and respond to commentary.

These are the sites selected for this year:

Yukon Arts Centre — http://yukonartscentre.com/
Artsy — http://www.artsy.net/
National Aquarium — http://www.aqua.org/
MW 2014 — http://mw2014.museumsandtheweb.com/

How it Works

The Web Crit is an interactive conversation between the presenter (whose site is the topic of discussion), the panel, and those in the session.

We have 90 minutes in which to review 4 sites (approx. 20 minutes each). In that time, we’ll run the same process for each site…

  • brief intro (1 min)
  • the site representative will present the site briefly (max. 4 minutes) highlighting the challenges they face and the areas where they’d like feedback.
  • each of the two panelists will respond with their reactions and questions for the representative (4 minutes each)
  • we open up the commentary to the group in the room (7 minutes)
Chair: Bruce Wyman

11:00am - 12:00pm
Homeland
How-to Session 3

How to plan responsive web services
- Andrew Lewis, Victoria and Albert Museum, UK

11:00am - 12:00pm
Baltimore B
Professional Forum 3

Blurred Lines: Collaborative Strategies for Online Learning, Engagement & Outreach
- Meagan Estep, National Gallery of Art, USA, Margaret Collerd Sternbergh, The Phillips Collection, USA, Stephanie Pau, SFMOMA, USA, Chad Weinard, Independent Consultant / Balboa Park Online Collaborative, USA, Amy Wike, The Phillips Collection, USA

12:00pm - 1:30pm
Exhibit Hall
Light Buffet Lunch in Exhibit Hall

Join the exhibitors for a hot lunch!

1:00pm - 2:30pm
Maryland Ballroom
Mobile Crit

Panelists:
Loic Tallon, Senior Mobile Producer, The Metropolitan Museum of Art
Peter Samis, Associate Curator of Interpretive Media, San Francisco Museum of Modern Art
Sandy Goldberg, sgscripts, www.sgscripts.net

The always-popular Mobile Crit Room returns! As before, conference attendees are invited to propose their mobile projects for review in the lead-up to the conference, and in the first days of the conference. To propose your project, leave a comment on this page. We will confirm the projects that will be covered in the Mobile Crit Room 24 hrs ahead of time and circulate that information throughout the conference.

Along with their proposition to have their project discussed in the Mobile Crit, participants can submit specific questions and/or issues/problems they’d like the panelists to address. Panelists will address projects as broadly as possible: including user experience/usability, content, appropriateness of tone/style/design, marketing/outreach etc.

Participants will present a casual 5-minute introduction to their project so people in the room understand the scope, the challenges, and the perceived successes and not-so-much-successes. The Mobile Crit will have an atmosphere of openness and fun (with prizes!) along with concrete suggestions from the panelists.

Chair: Loic Tallon

Louvre-Nintendo Audio Guide: the results of the implementation facing the original goals
- Agnès Alfandari, futureM, France

1:30pm - 2:30pm
Baltimore A

CART | Video

How-to Session 4

Connecting Learners and Museums through Educational Metadata Initiatives
- Darren Milligan, Smithsonian Institution, USA, Melissa Wadman, Smithsonian Institution, USA, James Collins, Smithsonian Institution, USA

CART transcript

1:30pm - 2:30pm
Homeland
MWX How-to Session

Photo-genic : Engaging audience using photography
- Roei AMIT, RMN-GP, France

1:30pm - 2:30pm
Baltimore Ballroom B
Professional Forum 4

Google Glass, Wearable Technology and the Future of Museums
- Neal Stimler, The Metropolitan Museum of Art, USA, Robert Stein, Dallas Museum of Art, USA

2:30pm - 3:30pm
Homeland
How-to Session 5

How to introduce digital transformation to a museum
- Carolyn Royston, Isabella Stewart Gardner Museum, USA, Simon Delafond, Imperial War Museums, UK

2:30pm - 3:30pm

CART | Video

How-to Session 7
Chair: Dana Mitroff Silvers

From Post-its to Processes: Using Prototypes to Find Solutions
- Dana Mitroff Silvers, Designing Insights, USA, Emily Lytle-Painter, Independent, USA, Ahree Lee, The J. Paul Getty Trust, USA, Jack Ludden, The J. Paul Getty Trust, USA, Ben Hamley, Queensland Museum, Australia, Yen Trinh, Queensland Museum, Australia

CART transcript

2:30pm - 3:30pm
Baltimore B
Professional Forum 5

Disrupting the distributed museum: coping with cultural and organisational tensions when opening collections data for public engagement.
- Steve Devine, The Manchester Museum / The Whitworth Art Gallery, UK, Julian Hartley, Centre for Museology, U K

3:00pm - 4:00pm
Exhibit Hall
Ice Cream Break
3:00pm - 4:30pm
Maryland Ballroom
Universal Design Crit

Universal (inclusive) design helps ensure usability as well as accessibility, and when employed as a design methodology will cost-effectively help avoid constraints and compromises that can occur later in projects when trying to retro-fit good features to make them more accessible, or tack-on specific functionality to improve accessibility overall.

Bring your projects to the Universal Design Crit by leaving a comment on this page, or simply join the session and ask your accessibility questions to learn how your next digital offerings can be better experiences for everyone.

Chair: Corey Timpson

Accessing Smartphones: mobile for all in museums
- Sofie Andersen, Antenna International, USA, Christine Murray, Antenna International, USA, Tasia Endo, Seattle Art Museum, USA, Annie Leist, Art Beyond Sight, USA, Joe Baskerville, Cogapp, UK

3:30pm - 4:30pm
Baltimore Ballroom A

CART | Video

How-to Session 6

Vital Visual Interpretation: the Promise of Short Videos Apps for Museums
- Seema Rao, Cleveland Museum of Art, USA, Patty Edmonson, Cleveland Museum of Art, USA, Chad Weinard, Independent Consultant / Balboa Park Online Collaborative, USA, Alli Burness, Independent, Australia

CART transcript

3:30pm - 4:30pm
Homeland
MWX: Imaginary Museums

Students from the MFA in Curatorial Practice at Maryland Institute of Art (MICA) in Baltimore will present a lightning round of exhibition reports and innovative proposals for Imaginary Museums. These reports and proposals will consider the politics and aesthetics of collecting, classification, and display, and consider how exhibitions can entertain, instruct, alter perception, and keep pace with culture–especially as museums consider virtual space, online exhibitions, and online audiences.

These diverse student presenters represent the next generation of curators who aim to change museums and exhibitions by testing new and inspiring approaches. These curators are tech savvy; they are developing new and hybrid genres of exhibitions for new audiences.The curriculum of the Curatorial Practice MFA at (MICA) centers on interdisciplinary curatorial projects that engage community. Graduate students pursue curatorial practice as an artistic, social, educational, and critical pursuit that emphasizes the creation of transformative exhibitions and a purposeful synergy between artist and audience. Student team projects have included a collaboration with Baltimore faith-based institutions to establish artist residencies, public programming, and youth programming, and an awards exhibition celebrating the creative energy of emerging and established Baltimore dancers, musicians, writers, and visual artists.
Chair: Vince Dziekan

3:30pm - 4:30pm
Baltimore Ballroom B
Professional Forum 6

Let's Get Real 2
- Jane Finnis, Culture24, UK, Sebastian Chan, Australian Centre for the Moving Image, Australia, Robert Stein, Dallas Museum of Art, USA

4:30pm - 5:30pm
Maryland Ballroom

CART | Video

Best of the Web Award


Best of the Web is an annual contest to recognize the best museum work on the web. Sites are nominated by museum professionals from around the world and reviewed by a committee of peers.  

CART transcript

6:30pm - 8:30pm
Conference Reception at Baltimore & Ohio Railroad Museum

Baltimore & Ohio Railroad Museum (B&O)

Recognized as the birthplace of American railroading, the B&O Railroad Museum offers 40 acres of railroad history and the most important American railroad collection in the world!

All aboard for a train load of fun!  http://www.borail.org/Tour this one-of-a-kind collection through historical buildings like national landmark, the 1884 Roundhouse. Explore the largest assemblage of Civil War railroad equipment in the landmark exhibit, The War Came By Train, commemorating the 150th anniversary of the American Civil War. Kids love playtime at Choo Choo

image description

Blue Kids Zone, carousel rides, and kiddie train rides through the fictional town of Choo Choo Blueville. Train rides aboard the Mile One Express are offered Wednesday – Sunday, April – December and weekends in January.

The reception will be held from 6:30pm to  8:30pm.  The buses will be running between the museum and conference hotel between 6pm to 8:30pm.

Baltimore & Ohio Railroad Museum

901 West Pratt Street
Baltimore, MD 21223
410-752-2490



Saturday, April 05, 2014
8:00am - 10:30am
Watertable Ballroom (ABC)
Baltimore-DC area museum technologists' meet-up

A super-sized “Birds of a Feather” meet & greet for local area museum technologists (and their friends). Drop in, say hi, and leave with new contacts for sharing and collaborations!

8:00am - 9:30am
Exhibit Hall
Birds of a Feather Breakfasts

Colleagues will huddle over coffee and a full hot breakfast to explore topics of common interest and plan activities for the coming year. Each table is devoted to discussion on a theme proposed by attendees.

8:00am - 12:00pm
Foyer
Conference Registration
8:00am - 12:00pm
Exhibit Hall
Exhibit Hall open until noon

Vendors of software and services for museums, archives and libraries exhibit their products and discuss their work at Museums and the Web.

Featured Companies

9:00am - 10:00am
Exhibit Hall
Demonstration Group 2 in the Exhibitor Hall

JFG Haiku Hunt: Integrating Collaboration, Crowdsourcing and New Solar Location Based Technology
- Vivian Kung Haga, Balboa Park Online Collaborative, USA, Wesley Hsu, Balboa Park Online Collaborative, USA

From posing to composing – new participatory digital projects at Tate Modern
- Minnie Scott, Tate, UK, Jane Burton, Tate Galleries, UK

Playing in the Garden of Earthly Delights: Exploring Bosch’s Symbolism through Gameplay
- Elizabeth Goins, Rochester Institute of Technology, USA, Isabelle Jouve, Ysalide Multimedia, France, Shaun Foster, Rochester Institute of Technology, USA, Sarah Thompson, Rochester Institute of Technology, USA

The User's Experience Design in Web Museums in Brazil: The case of the website "ERA Virtual"
- Pablo Lisboa, University of Goias, Museology, Brazil

Experienceing the Digital Humanities: Visiting the Walters 17th c. Chamber of Wonders Online
- Joaneath Spicer, Walters Art Museum, USA

Using Diverse “Authentic Voices” to Share the Stories Behind an Artwork
- Caitlin Martin, Association for Public Art, USA

CLAIR, the open-source Collections and Internal Records Management System
- R.J. Townsend, Cultivate Technologies, USA

Maine Memory Network, Successful Collaboration and Outreach – 12 Years and counting
- Kathy Amoroso, Maine Historical Society, USA

The Epiphany Project: demonstrating progress so far
- David Gerrard, Loughborough University, UK, Thomas Jackson, Loughborough University, UK, Ann O'Brien, Loughborough University, UK

The FactMiners Social-Game Ecosystem: Leveraging metamodel subgraphs in Neo4j graph databases
- Jim Salmons, The Softalk Apple Project, USA

9:00am - 10:00am
Baltimore B

Exhibitor Briefing: Beyond English - Best Practices for Translation and Localization
- Matt Heenan, Eriksen Translations, USA

9:00am - 10:30am
Maryland Ballroom

CART | Video

Lightning Talks 2: 'Strategery'

7-minute presentations of problems, ideas and solutions in quick succession, followed by moderated discussion, questions and answers between the audience and presenters.




Chair: Douglas Hegley

We Don’t Need No Stinkin’ Org Chart! Digital Strategy at the Albright-Knox
- Pamela Hatley, Albright-Knox Art Gallery, USA, Pamela Martin, Albright-Knox Art Gallery, USA

Reconsidering the "Museum" in the Digital Age
- Amber Geurts, University of Groningen, The Netherlands

Lightning Talk - So Glad Our Museum Isn’t Real - An Overlooked Overlap
- Tom Trimbath, History of Computing in Learning & Education, USA

The New Online Museum Manifesto: Defining the Differences Between Museums on the Web and the Online Museum
- Javier Pereda, University of Southampton, UK

Yearning to Fly: The Roots of our Ambitions and the Future of Museum Technology
- Paul Marty, Florida State University, USA

CART transcript

10:00am - 11:00am
Baltimore A

Exhibitor Briefing: Creating 'Open' Mobile Audio Guides. Why it Matters and What it Offers.
- Alex Palin, izi.TRAVEL, The Netherlands, Alex Tourski, IZITEQ / Director, The Netherlands

10:00am - 11:00am
Baltimore B

Exhibitor Briefing: Design meets Data (Linked, Open, Heterogeneous)
- Duane Degler, Design for Context, USA

10:30am - 12:00pm
Maryland Ballroom

CART | Video

Lightning Talks 3: How we work - or not!

7-minute presentations of problems, ideas and solutions in quick succession, followed by moderated discussion, questions and answers between the audience and presenters.

Chair: Maren Dougherty

Do Museums Worldwide form a true Community on Twitter?
- Alex Espinós, La Magnética, Spain

Introducing social digital - 7 challenges in 7 minutes
- Kajsa Hartig, Nordiska museet, Sweden

Crowdfunding: A passing wad or truly a pair'o dimes shift
- Leonard Steinbach, Consultant/Johns Hopkins University, USA

Museums, Marketing, Meteors & Me
- Alex Parker, Consultant, Australia

What About Events
- Susan Chun, Museum of Contemporary Art, Chicago, USA

CART transcript

11:00am - 12:00pm
Baltimore A

Exhibitor Briefing: From Dust to Display - The role of Digital Media Asset Management in today's workflows
- Bruno Van Den Bossche, Zeticon NV, Belgium

11:00am - 12:00pm
Baltimore B

Google Cultural Institute - What's next?
- Piotr Adamczyk, Google, USA

12:00pm - 1:30pm
Lunch on your own
1:30pm - 3:00pm
Homeland
Finding the people in the online haystack

New audience-centric approaches to traditional web and blog platforms.

Chair: Timothy Hart

Downgrading your website. Taking a human centered approach to your infrastructure.
- Micah Walter, Cooper Hewitt, Smithsonian Design Museum, USA

The Brooklyn Visual Heritage Website: Brooklyn’s Museums and Libraries Collaborate for Project CHART
- Tula Giannini, Pratt Institute, USA, Jonathan Bowen, London South Bank University, UK

So You Want to Blog? Planning, Implementing, and Maintaining a Dynamic, Content-Rich Website
- Scott Bomboy, National Constitution Center, USA, Rebecca Sherman, Bluecadet Interactive, USA

1:30pm - 3:00pm
Baltimore B
Games: Design, deployment and preservation

Practical tips and best practices in game development and management from inception to archiving.

Chair: Kate Haley Goldman

Game Mechanics and the Museum: Designing simple gameplay around complex content
- David Schaller, eduweb, USA

Metadata for Digitally Distributed Video Games at the Seattle Interactive Media Museum
- Jin Ha Lee, University of Washington, Information School, USA, Rachel Ivy Clarke, University of Washington, USA, Andrew Perti, Seattle Interactive Media Museum, USA

Treasure hunt games creator – a system and its application at the Hecht Museum, the University of Haifa
- Tsvi Kuflik, The University of Haifa, Israel, Oryan Rokeah, University of Haifa, Israel, Suzy Salman, University of Haifa, Israel, Israel

1:30pm - 3:00pm
Maryland Ballroom
Lightning Talks 4: Digital camp fires

7-minute presentations of problems, ideas and solutions in quick succession, followed by moderated discussion, questions and answers between the audience and presenters.

Chair: Andrew Lewis

A Rubric for Assessing the User Experience (UX) of Online Museum Collections: Preliminary Findings and Future Directions
- Craig MacDonald, Pratt Institute, USA, Seth Persons, Pratt Institute, USA, Samantha Raddatz, Pratt Institute, USA, Irene Lopatovska, Pratt Institute, USA

Museum Mix Tape (yes there’s more than one damn song that can make me break down and cry)
- Daniel Davis, Smithsonian, National Museum of the American Indian, USA

Using User Stories to Focus Your Tech Projects
- Wesley Hsu, Balboa Park Online Collaborative, USA

Through the Google Looking Glass
- Juan Sanabria, GuideOne, USA

Using Art Concepts for Science Education: Expanding the use and Visibility of Museum Collections
- Slavko Milekic, University of the Arts, USA, Amy Cline, AIM Academy , USA

There Goes the Neighborhood: Conversations with Strangers and Other Participatory Experiments in Transmedia
- Jean Cheng, Exploratorium, USA

1:30pm - 3:00pm
Baltimore A

CART | Video

The Pervasive Museum

As museums expand digitally, they become increasingly pervasive presences in the cultural landscape and beyond. These papers discuss the strategy and tactics museums have adopted as the lines between the digital and “traditional” museum are increasingly blurred in contemporary practice.

Chair: Carolyn Royston

Moving Ground Zero: Implementing Digital Strategy at the Cleveland Museum of Art
- Jane Alexander, The Cleveland Museum of Art, USA, Niki Krause, Cleveland Museum of Art, USA

Building a New Wing: The Digital Engagement Project
- Sarah Smith, Reynolda House Museum of American Art, USA, Emily Santillo, Reynolda House Museum of American Art, USA, Tim Songer, Interactive Knowledge, Inc., USA, Allison Wolf, Interactive Knowledge, USA

Digital Extension of the Museum of History of Marseilles - Towards a Global Museum, built both in the real and in the digital world
- Alain Dupuy, InnoVision, France

CART transcript

3:30pm - 5:00pm
Maryland Ballroom

CART | Video

Closing Plenary - MoCAtv: A YouTube "Original Channel" and what happened next

In 2011 then Museum Director Jeffrey Deitch was touring a show with legendary Hollywood talent agent Ari Emanuel. The line for the show stretched all the way around the block. Ari knew that YouTube were about to begin taking submissions for the award of the first round of official YouTube channels, what came to be known as the Original Channels. They decided MOCA should submit a proposal.

YouTube intended to seed a new economy made up of professional YouTube channels funded by the commercial world. A contemporary art museum became part of this adventure. Here is what happened next.

Panelists Ted Forbes (Dallas Museum of Art), Anna Chiaretta Lavatelli (Balboa Park Online Collaborative), Jane Burton (Tate) and Dixie Clough (Smithsonian Institution) will respond to the Closing Plenary presentation and discuss the role of video and YouTube in museums’ digital strategies.

Chair: Rich Cherry

MOCAtv: A YouTube "Original Channel"
- John Toba, MOCA, USA, Bret Nicely, MOCA The Museum of Contemporary Art Los Angeles, USA, EMMA REEVES, MOCA Los Angeles, USA

CART transcript